Not quite a horror-show for ParaNorman
21 Aug 2012 by iclover
ParaNorman, the first ever animated film made with 3D stop motion, opened third in the North American box office last week.
ParaNorman brought in a total of $14 million last weekend throughout the USA and Canada, but mustered only $2 million in the rest of the world.
The story of the misunderstood boy who not only can speak to the dead but also takes on zombies to protect his town, is the perfect comedy thriller.
The film – which has been ‘puppet-animated’ – fell distinctly below the two biggest summer blockbuster action films; The Expendables 2 – which brought in $28.8 million in the States plus an extra $17.3 million worldwide; and The Bourne Legacy – which accumulated $17 million in its second weekend of showing in the USA and had a strong global showing, raking in another $18.2 million.
So the complex production techniques of ParaNorman can’t quite cut the mustard when faced with the sagging muscle power of Stallone and co, which is a shame. ParaNorman used over 31,000 parts to build up the 3D faces made with a 3D printer, with every 30 seconds of film requiring approximately 300 faces for each character. Then again, The Expendables 2 has Chuck Norris, and we all know how fickle and easily led most sheeple are.
While ParaNorman still did well, Pixar’s Brave fared slightly worse, coming in fourth at the box office bringing in a total of $14.4 million. The Scottish animated action family film made around $4 million more than Fox’s Ice Age: Continental Drift, however, which came in at seventh place at the box office. Since opening in mid-July, the fourth film in the Ice Age series has made the franchise a cool $150 million.
Hollywood.com claims that, when compared to the success of the previous summer, blockbuster movie profits are down by 5 per cent, accruing $3.9 billion compared to 2011’s $4.4billion, which was an all-time high.
Hollywood.com’s analyst, Paul Dergarabedian, said: “We’re winding down the summer, and we’re in the dog days of August. They’re called that for a reason, because we’re experiencing the typical summer slowdown, only it seems worse this year.”